User Experience resources (UX)
Can people use the site with all devices? All skill levels? Handicaps? Are there any barriers to using it? Alt tags on all images?
Make sure your front-end developers check this web accessibility checklist.
Working on data visualisation and dashboards a lot? Not sure which chart type to use? Use this online tool to decide which chart type(s) will work best.
Design Principles by IDEO
Design Principles by Ebay
Building a Visual Language by Airbnb
A Design System Isn’t One Size Fits All by Spotify
Design Principles by Facebook
Fluent by Microsoft
Design Principles by UK Government
10 Principles for Good Design by Dieter Rams
A Collection of Principles for UX Designers and UX Design by Whitney Hess
Laws of Simplicity by John Maeda
First Principles of Interaction Design by Bruce Tonazzini (formerly at Apple)
10 Usability Heuristics for User Interface Design by Jakob Nielsen
SalesForce App Exchange - A good resource to penetrate the market and gain early traction
SaaS Onboarding Resources
best Strategy Books recommendations
The War of Art by Steven Pressfield. A masterpiece.
How Life Imitates Chess - Accessible, deep and applicable, and advocates a life of relentless improvement and self-reflection
Playing to Win - by Roger Martin and AG Lafely. Strategy is a choice. Choice implies you are saying no to everything else
Good Strategy/Bad Strategy by Richard Rumelt. Strategy contains a diagnosis of the problem, a guiding policy of how to approach it, and coherent actions to solve it
The Strategy Paradox by Michael Raynor. Success demands commitment, but commitment increases the chances of failure
BRAND is a Four Letter Word by Austin McGhie. Strategy is forced choice, an act of sacrifice
Finite and Infinite Games by James Carse. Know what type of game you’re trying to play and win
The Art of War by Sun Tzu. Know thyself
The Prince by Nicolo Machiavelli. Avoid being despised. Seek to be loved. If you can’t be loved, be feared
The 48 Laws of Power. Create advantage by wielding your power deliberately
Zero to One by Peter Thiel. Seek monopoly
The Innovator’s Dilemma by Clayton M. Christensen. Self-disruption is what great artists do
Strategy Beyond the Hockey Stick by McKinsey 10. It talks about the problem in the strategy room (i.e. bias) and gives a quantitative overview of what kind of strategy works (i.e. M&A vs ops improvements).
best Business Books recommendations
Reading business books was crucial in accelerating my learning, and helping me become who I am today.
These are the books I consider to be foundational, and which I refer to again and again. Hope you enjoy.
The Road Less Stupid by Keith J. Cunningham - Will change how you think and lead business forever. Highly Recommend! Keith Cunningham teaches at Tony Robbins seminars
How to Fail at Almost Everything and Still Win Big by Scott Adams. A charming, contrarian, and fascinating success ‘how to’ (or ‘how not to’) memoir by the creator of Dilbert. This is one of the best books of business stories I’ve read. His periodic allusions to “hitting the diversity ceiling” in corporate America make him sound like a whiner, but beyond that, the book is a gem.
Choose Yourself by James Altucher. This isn’t a business advice book, per se, but more an engaging memoir of business ups-and-downs. Altucher is a beautiful copywriter (study his writing style – you can’t put it down) and disarmingly honest about his life and struggles, which has served him very well in business.
Influence by Robert Cialdini. This is the classic on persuasion – beautifully written and chock full of blow-your-mind facts. Everyone needs to read it.
Pre-Suasion by Robert Cialdini. This is a companion volume to Influence, and a substantial contribution to understanding how to make influence work for you in the moments before you make the ask.
The 7 Habits of Highly Effective People by Stephen Covey. This is a classic for good reason. You’ll learn important and perennially useful concepts like “start with the end in mind” and the importance of “sharpening the saw.”
The Lean Startup by Eric Ries. This book is read by every startup aspirant these days, and with good reason. His concepts, such as the ‘minimum viable product,’ have become a very useful framework in how to launch a product quickly and cheaply to establish demand, before you go all in. A nice companion to Peter Sims’ book below.
Just Start by Leonard Schlesinger, Charles Kiefer, and Paul Brown. A great entrepreneurship primer for when you’re overthinking things. They remind you that taking action of some kind, no matter how small, is the necessary ingredient.
Little Bets by Peter Sims. A look at how to experiment in small and strategic ways, without putting yourself or your company at too much risk.
The Education of a Value Investor by Guy Spier. It’s nominally a book about investing, but it’s actually about business ethics and what careers and lives should be made of.
Launch by Jeff Walker. If you plan to do internet marketing, Jeff Walker sets the standard. Many people have copied him, with greater or lesser success, but it’s worth consulting the original and determining which pieces to keep or reject.